Results at a glance
+1,155
Sign-Ups Generated
+881
Landing Page Views
35
Meta Campaigns Managed
+3.04M
Total Impressions Delivered
The Challenge
LifeArk needed to generate different customer actions across multiple markets, not just run one generic Meta campaign. The account required sign-ups, landing-page visits, Meta leads, and engagement campaigns at the same time. Without a structured setup, budgets, audiences, creatives, and results would become difficult to control. I built a campaign system that kept every objective measurable and every market easier to manage.
The Strategy
Mapped campaigns to sign-ups, leads, landing-page views, engagement, or qualified actions. Structured market-specific campaigns for Bangladesh, India, Japan, Indonesia, and the Philippines. Used landing-page-view campaigns to measure post-click traffic quality. Monitored budgets, delivery, reach, impressions, and cost per result. Reviewed campaign data to identify what should continue, pause, or improve.
Keyword & Search Intent Research
Identified what the target audience was actually searching for, and matched video topics to real search demand instead of guesswork.
Title, Description & Metadata Optimization
Rebuilt titles, descriptions, and tags around search and discovery, so YouTube's algorithm could correctly categorize and surface each video.
Retention-Focused Structuring
Adjusted pacing and structure of new uploads to hold watch time longer, since watch time directly drives recommendation reach.
Performance Tracking & Iteration
Set up a simple system to track which videos and formats performed best, so future content could double down on what worked.
What I Did
Built and managed 35 Meta campaigns. Set objectives, audiences, and budgets. Managed sign-up, lead, traffic, and engagement ads. Reviewed reach, spend, and cost per result. Coordinated market-specific campaign delivery. Reported verified campaign outcomes.
The Results
Across 35 Meta campaigns, the account generated 1,155 sign-ups, 881 landing-page views, 35 Meta leads, and 2,636 post engagements in the visible campaign results. Overall delivery reached 1,916,663 people and generated 3,041,652 impressions with ¥237,928 in reported spend. The campaign portfolio covered Bangladesh, India, Japan, Indonesia, and the Philippines, supporting multiple customer actions from traffic to lead capture.
Why Choose Me
I Manage Systems, Not Single Ads
A campaign can generate a short-term result. A structured account lets you launch, compare, improve, pause, scale, and report without losing control.
I Match Ads to Business Actions
Sign-up campaigns, landing-page traffic, lead forms, engagement, and qualified actions should not use the same setup. I organise campaigns around what the business actually needs next.
I Can Manage Multiple Markets
This account included campaign activity across Bangladesh, India, Japan, Indonesia, and the Philippines. Multi-market execution needs clear naming, audience separation, budget visibility, and objective-specific reporting.
I Report Real Platform Numbers
I focus on the metrics Meta Ads Manager actually reports: spend, reach, impressions, cost per result, leads, landing-page views, sign-ups, and engagement.
I Work Beyond Media Buying
I understand landing pages, website development, tracking, analytics, SEO, lead flows, and marketing operations—so Meta ads can work as part of a wider growth process.
Project Gallery
Tools and Technology
- Meta Ads Manager
- Facebook and Instagram Ads
- Meta Pixel
- Meta Conversions API
- Google Tag Manager
- Google Analytics 4
- Landing Pages
- Google Sheets
Request a Business and Growth Audit
Share your current marketing problem. I will review where revenue, time, or budget may be leaking.
Signs Your Meta Ads Account Needs Structure
When campaign objectives, tracking, audiences, and reporting are unclear, even an active ad account can waste time and budget.
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Campaigns Have No Clear Goal
One campaign tries to generate followers, website visits, leads, and sales at the same time, so Meta has no clear optimisation signal.
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Results Cannot Be Compared
Campaign naming, audience groups, creative testing, and reporting are inconsistent, making it impossible to see what is actually working.
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Landing Pages Do Not Support Ads
Ads generate clicks, but the destination page is slow, unclear, unrelated to the ad, or does not guide the visitor toward a next step.
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Spend Is Not Controlled
Budget is distributed across campaigns without clear pacing, cost-per-result targets, or a structured decision about what to pause or expand.
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Leads Are Not Tracked Properly
Meta forms, landing-page forms, CRM entries, and follow-up processes are disconnected, so lead quality cannot be reviewed properly.
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One Market Is Treated Like Every Market
The same message, creative, audience, and offer are used everywhere, even when markets have different language, demand, and customer behaviour.
Quote highlight
“Meta ads work best when every campaign has one clear action, one measurable goal, and one reason for the audience to respond.”
META ADS · LEAD GENERATION · LANDING PAGE TRAFFIC · MULTI-MARKET CAMPAIGNS
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